Head to head
Hydrate Shampoo vs Acidic Bonding Concentrate Shampoo
Redken Acidic Bonding Concentrate Shampoo edges out Pureology Hydrate Shampoo, 7.7 to 7.5. It wins on formula, texture and feel and value.
Benefit fingerprints
What each one does.
Pureology Hydrate Shampoo
Redken Acidic Bonding Concentrate Shampoo
Side by side
Every detail, compared.
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- Hydrating
- Color protection
- Damage repair
- Damage repair
- Split ends
- Smoothing
- Color protection
- • Dry, color-treated hair of normal to thick texture
- • Vivid or bleached hair that needs a gentle, moisturizing wash
- • Pairing with the matching Hydrate conditioner
- • Bleached, highlighted or color-treated hair
- • Anyone building a full Redken Acidic Bonding routine
- Sulfate-free and vegan
- Rich moisture for dry, color-treated hair
- Concentrated: Ulta says a bottle lasts 75+ washes
- Sulfate-free, acidic-pH formula aimed at damaged and color-treated hair
- Reviewers report softer, smoother and shinier lengths after bleach or color
- Refill and liter sizes lower the cost per wash
- Expensive up front
- Silicones and polymers can weigh down fine waves
- Headline breakage and split-end claims rely on using several products from the line
- $37 for 300 ml is expensive for a daily shampoo
Affiliate links — we may earn a commission. How we make money
Affiliate links — we may earn a commission. How we make money
FAQ
Quick answers.
Which is better, Hydrate Shampoo or Acidic Bonding Concentrate Shampoo?
Redken Acidic Bonding Concentrate Shampoo edges out Pureology Hydrate Shampoo, 7.7 to 7.5. It wins on formula, texture and feel and value.
Which is better value?
Pureology Hydrate Shampoo works out to about $4.34 / oz and Redken Acidic Bonding Concentrate Shampoo to about $3.65 / oz, based on typical non-Amazon retail prices when we last checked.
How do you score them?
Both are scored on the same five-factor rubric (results, formula & ingredients, texture & experience, value, community love), using the formula or specs, verified creator reviews, community consensus and value. Brands can’t pay for placement.

