New

Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

Fenty's 50-shade successor to Soft Matte: a lightweight, waterproof natural-matte foundation with buildable medium coverage.

8.1

Great

Beauty score

#8 of 14 complexion

Community

—/10

Format: Foundation
Finish: Matte
Shades: 50
Price tier: Prestige

Fragrance-freeMatte Medium coverage Buildable Long-wear Waterproof

Made for: All skin types · Oily skin · Combination skin · Acne-prone skin

Check price on Amazon Buy from the brand$48.00

We may earn a commission when you buy through links on this page. It never affects our scores or what we recommend. How we make money

Last reviewed November 2, 2026 by our editors · How we score

The verdict

Fenty's 50-shade successor to Soft Matte: a lightweight, waterproof natural-matte foundation with buildable medium coverage.

Pro Filt'r Fluid Flex is the foundation Fenty Beauty launched in September 2026 to replace its original Pro Filt'r Soft Matte, in 50 all-new shades with more neutral undertones. Fenty promises medium, buildable coverage, a natural matte finish, up to 12 hours of wear and resistance to creasing, sweat, humidity and transfer. Early editor reviews praise its light, skin-like feel, lack of oxidation and close shade matches, while noting some transfer and that drier areas need good moisturizing first.

Best for

Oily and combination skin that wants a lightweight matte base
Long days that call for waterproof, long-wearing coverage
Shoppers who struggled to find a neutral or olive match before

What we love

50 all-new shades with more neutral undertones and seven olive-leaning options
Lightweight natural matte finish that editors say never felt mask-like
Medium coverage builds toward full without looking heavy, according to reviewers
Waterproof, with claimed 12-hour wear and resistance to sweat, humidity and creasing
No added fragrance, talc-free, non-comedogenic and vegan

Worth knowing

Not fully transfer-proof in one editor's week of testing
Matte finish can look dry on drier areas unless skin is well moisturized
Shades are all new, so Soft Matte wearers need to be rematched
$48 for 30 ml is a prestige price

How it scored

The breakdown.

Five factors, weighted for makeup. Here’s our working.

8.1Great

Beauty score out of 10. Brands can’t pay for placement — ever.

Payoff & performance30%8.4
Editors at The Zoe Report and Marie Claire UK describe a lightweight, skin-like natural matte that builds from medium to full coverage without looking heavy or oxidizing.
Wear time15%8.3
Fenty claims up to 12 hours of waterproof wear and creators ran 11- to 14-hour wear tests, though one editor still found some transfer onto her laptop.
Shade range & inclusivity15%8.9
Fifty all-new shades with more neutrals, fine-tuned undertones and seven olive-leaning options, and editors from light to deep skin tones report close matches.
Value20%7.0
At $48 for 30 ml it is priced like other prestige long-wear foundations such as Estée Lauder Double Wear, with no drugstore-level savings.
Community love20%7.9
Creator wear tests drew up to about 25,000 views within weeks of the September 2026 launch and editors are largely positive, but long-term community feedback is still thin.

Beauty profile

Inside the bottle.

Texture

Brand describes a lightweight water-and-silicone hybrid liquid built on a breathable polymer blend that bends and stretches with the skin

Format

Foundation

Finish

Matte

Coverage

Buildable

Shade range

50 shades

Fragrance

Fragrance-free

Size

30 ml

How to use

For medium coverage, apply one pump in thin layers and blend with the Fluid Flex Foundation Brush 165, swiping to spread and then stippling from the center outward; layer another thin pump where more coverage is wanted.

Free from (brand-stated)

talc
fragrance

Claims & certifications

Vegan
Non-comedogenic
Fragrance-free

Full ingredient list (INCI)28 ingredients · key actives highlighted · as listed by the brand

AQUA/WATER/EAU,
DIMETHICONE,
TRIMETHYLSILOXYSILICATE,
BUTYLENE GLYCOL,
PEG-10 DIMETHICONE,
SODIUM CHLORIDE,
SILICA,
AVERRHOA CARAMBOLA FRUIT EXTRACT,
POLYGLYCERYL-2 OLEATE,
POLYHYDROXYSTEARIC ACID,
PHENOXYETHANOL,
MICA,
POLYGLYCERYL-3 DIISOSTEARATE,
ALUMINUM HYDROXIDE,
ISODODECANE,
DISTEARDIMONIUM HECTORITE,
POLYGLYCERYL-2 STEARATE,
STEARIC ACID,
PALMITIC ACID,
ALUMINUM DIMYRISTATE,
DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER,
ALUMINA,
LACTOBACILLUS FERMENT,
ARACHIDIC ACID,
MYRISTIC ACID,
LAURIC ACID,
TITANIUM DIOXIDE (CI 77891),
IRON OXIDES (CI 77491, CI 77492, CI 77499).

Formulas change. Always check the packaging, and patch-test if your skin is reactive.

Official product page

Creator video reviews

Watch it in action.

Real reviews, try-ons and wear tests from independent creators — verified with TikTok and YouTube and labelled when sponsored.

We don’t pay creators for reviews, and they don’t pay us. Nothing from TikTok or YouTube loads until you press play.

What people say

Straight from the source.

Verbatim from Reddit, forums, blogs and the beauty press — linked, so you can read the whole thread.

5 verbatim quotes · 3 positive · 1 mixed · 1 critical

Marie Claire UK

The coverage is substantial—enough to even out pigmentation and redness without requiring much in the way of concealer—yet somehow it still looks fresh and natural rather than heavy or overly made-up.

Lottie WinterMarie Claire UK · 2026-09Source

The Zoe Report

It never felt heavy or mask-like, a major grievance I had with Soft Matte, even when it was built up from medium coverage (the baseline) to proper full.

Eden StuartThe Zoe Report · 2026-08Source

The Zoe Report

My other qualm is that I wouldn’t quite describe it as transfer-proof: While it did have impressive staying power overall, I definitely found a few streaks of foundation on my laptop and notebooks.

Eden StuartThe Zoe Report · 2026-08Source

The Zoe Report

I have to make sure the outer perimeter of my face is very well moisturized if I don’t want to look and feel dry.

Eden StuartThe Zoe Report · 2026-08Source

r/BeautyGuruChatter

My favourite foundations Macao (MD 4) by NARS(with warm olive undertones) (Natural Radiant and LightReflexing) and new 486W(warm bronze)(Pro Filt’r Fluid Flex Natural Matte Longwear Foundation) by Fenty.

u/MacaoBullet_2026r/BeautyGuruChatter · 2026-102Source

Price & value

Is it worth it?

Typical price

$48.00

for 30 ml

Per ounce

$47.32

DrugstoreMid-rangePrestigeLuxury

About 27% less per ounce than the typical complexion we review. Our value score: 7.0/10 for a prestige pick.

Price checked November 2026 at a non-Amazon retailer. Prices change — retailers show the current one.

Where to buy

Check price on Amazon Buy from the brand$48.00

We may earn a commission when you buy through links on this page. It never affects our scores or what we recommend. How we make money

Community

What members noticed.

Ratings, skin types and the benefits people actually saw — logged on the Benefit Wheel.

No member ratings yet.

Tried it? Your score — and your skin or hair type — helps the next person decide.

Highlighted: what it’s built to do.

Discussion

No discussions yet.

Tried Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation? Ask a question or share how it’s working for your skin or hair — you’ll be the first.

FAQ

Good questions.

How is Fluid Flex different from Pro Filt'r Soft Matte?

Fluid Flex replaces Soft Matte, which Fenty is phasing out. It uses a new polymer blend the brand calls Fluid Flex Foundation Technology and comes in 50 all-new shades with more neutrals, so Fenty says Soft Matte wearers will need to be rematched.

Does it work on dry skin?

Fenty says the natural matte formula suits all skin types and hydrates skin for up to 12 hours. A combination-skin editor at The Zoe Report found she had to moisturize the outer areas of her face well to avoid a dry look.

Does it contain SPF or fragrance?

No. Fenty says the formula has no SPF and no added fragrances, and suggests prepping with its Hydra Vizor SPF moisturizer for sun protection. It is also talc-free and vegan.

Is it transfer-proof?

Fenty claims resistance to transfer, sweat and humidity with up to 12 hours of wear. The Zoe Report's tester found impressive staying power but some streaks of foundation on her laptop and notebooks, and recommends a light dusting of setting powder.

Sources we checked (7)